I believe the best design bridges gaps: between people and technology, goals and action, learning and doing.
And I’m passionate about creating learning that makes work flow better—for the humans behind the screens.
Liz Catanella
Learning Experience Architect
Areas of Expertise
I design learning experiences that help people feel confident using complex tools and systems. My approach blends instructional design, UX strategy, and emerging technology to make learning intuitive, engaging, and—most importantly—useful.
I’ve led LMS launches, built award-winning enablement programs, and partnered with teams across product, IT, and education teams to modernize how organizations learn.
Whether I’m building a new course in a learning platform, streamlining a workflow with AI, or creating multimedia content that makes learning stick, I care about making things clear, human, and genuinely helpful.
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Instructional design and curriculum development
Adult learning theory and behavioral psychology
Learning needs analysis and assessment
Customer education and product enablement strategy
Storyboarding, scriptwriting and storytelling
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eLearning and microlearning development
Video, animation and voiceover production
Product demos, simulations, and tutorials
AI-enabled multimedia design
User experience (UX) and user interface (UI) design
Learning platform optimization
Inclusive, accessible design (WCAG)
Documentation and knowledge management
Development tools: Adobe Creative Cloud (Illustrator, InDesign, Premiere Pro), Articulate Storyline and Rise 360, Camtasia
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Cross-functional collaboration
SME and stakeholder relationships
AI-powered workflow automation
Iterative development and workflows
Data collection, analysis, and program evaluation
Data-driven design process
Vendor relationships
Selected Projects
TECHNICAL TRAINING
Turning product guidance into learning moments
Enabling confident adoption by bridging technical documentation and dynamic learning.
PRODUCT CERTIFICATION
Guiding customers through interactive product workflows for faster onboarding
Simulating real GuestCenter workflows to teach restaurant teams how to use the platform with confidence and accuracy
MULTIMODAL LEARNING EXPERIENCE
Building data storytelling confidence through real-world practice
Helping sales teams transform data into meaningful customer stories.
What my collaborators say
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Unique knack at understanding business needs
Liz is one of the most gifted Instructional Designers I've ever worked with. She has a unique knack at understanding business needs and negotiating with her stakeholders on the ideal solution.
While performing a needs analysis, she makes sure no stone is left uncovered to ensure her work meets the need and exceeds expectations.
— Paul Petroski, Senior Manager of Learning & Development
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Talent in instructional design
I've worked with some great designers in the sales industry, but Liz is one of a kind. Aside from her talent in instructional design, she also has the ability to be the Program Manager of the LMS/Sales Enablement platform.
Our department functioned like a start-up so we wore multiple hats and if it wasn't for her, it would've been much more chaotic if it wasn't for her organizational skills.
— Joseph Constantino, Senior Sales Enablement Trainer
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Tremendous impact to our team’s approach
Liz excels at hearing a vast amount of information and then spelling out the learning objective and content in a very detailed, well designed and easily comprehensible manner.
Liz is a producer. She has made a tremendous impact to our team’s approach to training content.
— Karin Ballard, Senior Sales Trainer
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Works strategically to make a plan
I appreciate that Liz works strategically to make a plan for how to achieve the results she is looking for.
She starts by looking at the long term objective or result needed and works backwards to understand what needs to be done to achieve that.
— Jamie Nickerson, Senior Global Sales Training Manager
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Your proactivity and ownership mentality
Thanks for all of your work over these past ~6 months on our community campaigns, owning the play template and content standards, and bringing our new SoW playbook to life!
I deeply appreciate your proactivity and ownership mentality.
— Allison White, Behavioral Scientist
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Glad you’re in charge
You rock. I’m glad you’re in charge of everything now.
— Doug Roberts, IT Manager
